Huffer is this thing that was started in 1996 ish 1997 by a skateboarding design school student named Dan Buckley, and a Snow brO named Steve Dunstan.

Steve represented the dirty south island of New zealand and its cold fusion fashion(think weather gear, down jackets and Merino), whilst Dan bought an auckland based design school twist into the mix ( think: statement tee's, getting hI, and wearing the same jeans for 3 years along with super sexy).

These two have been pulling ranges together back to back to back for the last 12 years, and have built a Fashion fusion ; which is based in what might loosely be called "board sports inspired sportswear" but extend's into some highly fashionable collaborations with The likes of Kristine Crabb, as well as the piecing together of a 24 piece gold and silver jeweled range for the longest running Jewelry outlet in New Zealand: Walker and Hall.

HuFFer runs wide and free with unlimited boundary when it comes to its creative expression as a brand, not caring to adhere to a "market" - huffer is boundless. And in being so, dress's an endless diversity of human.

HuFFer is a proudly "inclusive" statement of LIVING.